marketing operations and logistics on Apple
Considering Apple company, critically reflect on the risks associated with their supply chain management, how the risks can be better managed and also how the chosen organisation can develop more sustainable supply chain links.
You are individually required to write a 3,000 word report
This assignment is designed to assess learning outcomes:
3. Explain how complexity affects supply chain management and logistical operations.
4. Explain the possible risks associated with supply chain management and logistics and how they can be
managed.
5. MLO5 Debate the potential value for marketers in networking with competitors to mutual benefit.
6. Debate the potential benefits to marketers in developing sustainable supply chains.
Structure
You have been asked to prepare a report. The report should contain the following:
Appropriate coversheet (as attached in this document please ensure appropriate coversheet is attached to your assessment brief)
Title Page, including the given title in full.
Contents Page
Introduction
Main body, which should also be organised under appropriate headings.
Conclusion
Appendices, which should be numbered.
o Make sure you refer your reader to them as required.
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