Pick an industry, or organization which has experienced a profound disruption by a newcomer displacing the former market leader(s)
Pick an industry, or organization which has experienced a profound disruption by a newcomer displacing the former market leader(s). It need not be a technology, per se. It can be a process innovation, marketing innovation, or combination of any of the components depicted on the Business Model Canvas. Take the reader through a timeline of the disruption. Identify the conditions: market, economic, cultural, technological, competitive, behavioral prior to the disruption.
You might consider: Business model element(s) which were key to the innovation, insights the disruptor did or did not have before or during the adoption, factors which drove customer adoption. Was there a new performance metric, or shift in customer behavior or expectations? Who were the stakeholders – who wins and who loses? Did the companies being disrupted take action – perhaps too little too late? Note both first- and second-order effects. What must the disruptor do to stay relevant, and defend their position?
Tell the story in a narrative, demonstrating your understanding of the concepts from class that illuminate your topic. Include any graphs or visuals as appropriate, citing sources if not your own work. Finally, speculate about the future. What do you foresee will happen next? Does the disruptor have a sustainable competitive advantage or will they be eclipsed by an even bolder innovator?
Projects should use 1-inch margins, 11-point type, 1-1/2 line spacing (that is halfway between single and double spaced) and be no longer than about three written pages, not counting any graphs, diagrams or figures, which can be placed at the end, or interspersed with the text. Include any such materials necessary to clarify or validate your assertions, and demonstrate mastery of course material – visuals really help!
Use a variety of sources to get multiple perspectives on your topic. Technical, financial, trade and general interest media use very different lenses to view the same subject. Feel free to take some risks in this assignment – go outside the expected if the insights derived from your research give you an unconventional viewpoint – that’s how fortunes are made.
I am aiming for 3 pages written with graphs and charts within the paper
and it has to be 1 inch margins, 1.5 space
#2
There many examples of organizations who were once leaders in their field with great resources in people, intellectual property, and access to capital. These once towering idols somehow lost their way. Some even disappeared. It is said that “success has many parents, but failure is an orphan.” Pick one example of a business disaster to research and describe in which the demise was due to a failure to innovate.
With sufficient research, quantify the once lofty position and chronicle either the mistakes made, or opportunities missed. Based on what you have learned in class, why did the leaders fail to chart the right course – any cognitive traps, risks unmitigated, ignorance of key trends, poor technology strategy, resources misallocated, or failure to capitalize on opportunities right under their noses? Be as specific as you can, with detailed examples to support your reasoning.
In the second part of your paper, use your 20-20 hindsight to creatively make a winner out of one of history’s losers. Craft an “alternate reality” and propose how things might have gone differently with you as the leader. Consider specific factors under the management’s control, or otherwise knowable at the time. What insights would you have derived, and how? How might you have allocated resources, discovered unmet needs, forged the right alliances, taken prudent risks, established feedback loops or invested in advanced technology? Walk the reader through a timeline of your actions, and the resulting effects. Take some risks with this assignment – write your own best-case scenario.
and 1 inch margins and 1.5 space
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with graphs and charts within